Showing posts with label soft power. Show all posts
Showing posts with label soft power. Show all posts

Sunday, February 17, 2008

boom town jalandhar


A city going hammer and tongs
Jalandhar, for long the poor cousin of Ludhiana, is fast coming into its own. The city is a case study for globalisation at work. Its growth story is unique in two respects: it’s exports-led and manufacture-driven; and it lies in the Doaba area of Punjab, home to a staggering 6 million non-resident Indians—a population equal to that of New Zealand’s.
A major trigger for growth is a property boom, which appears speculative. Says real estate consultant Arjit Kapooria, “On the Grand Trunk Road that flanks the city, the government-auctioned price for an acre of land three years ago was Rs 50 lakh. Today, in the smae area, it’s a staggering Rs 4 crore.
A large part of this growth is fuelled by the buying spree of NRIs.”
Land authorities estimate that NRIs have ploughed Rs 300 crore into buying property in the doaba in the last five years. Add to that the industrial growth, and the exuberance in the property market appears rational. Reliance and DLF are looking for large plots. Fourteen malls are under construction in the Jalandhar area and Radisson has set up a 5-star hotel in the heart of the city.
The driver for this growth is connectivity between Jalandhar and nearby towns. As one approaches Jalandhar, one can see work along the highways for miles around. The Ambala-Jalandhar road is being six-laned; so’s the one connecting the city with Ludhiana.
Exports are where Jalandhar really shines. With Indian exports growing 27% in 2006, these are good times for the city. It leads India in the exports of hand tools, Sports goods and leather. Says Surjit Jolly of the Sports Goods Manufacturing Association, “Sports goods are a true free-market story.
We get no sops from the governm-ent, yet we export Rs 600-crore worth of goods.
If, like Pakistan, we get non-duty imports for raw material, this industry can become a Rs 5,000-crore business within five years.”
Jalandhar is also a focal point for leather with estimated exports of Rs 300 crore last year. However, like elsewhere, globalisation and competition have also brought pain to the city. It is consolidation time, and smaller units are finding survival difficult. The high duty on machinery that the industry needs is also an impediment to growth.
Since Jalandhar is a manufacture-driven growth story, it has created enormous employment opportunities. With an estimated 3.5 lakh migrant workers from eastern UP, Bihar and Orissa, social tension is also growing. Locals can’t do without the labour and yet there is an undercurrent of resentment. I decide to visit a local liquor shop at the eastern edge of the city. It is a tough and dangerous place. Fights break out without warning over trivial issues.
I am sitting next to Hamid Rahim from Barabanki in UP. He and his friends work at a foreign Sports goods manufacturer’s outlet. The working conditions, they tell me over packs of country liquor, are as bad as before but the pay is better.
Semi-skilled labour gets about Rs 2,000 a month plus overtime. Even then there is shortage of labour. Says Rahim: “The real issue is lack of proper places to stay. If we had hygienic dormitories, we could save so much more money.” Is Jalandhar Inc listening?
On my last day in town, I meet the perfect example of the change that in engulfing this city. In Model Town, the downtown shopping arcade, I walk into a very busy shop swarming with youth. It’s a tattoo shop. I chat up Pammi Ahuja, 23, who is looking for a new kind of globalisation-induced opportunity. Having finished her airline course and English diction course, she has recently been hired by a foreign airline. She is morose though as she can’t have a tattoo (the airline forbids them). Globalisation, however, is leaving a mark on her life perhaps without her even realising it in this bustling city of Punjab notorious for female foeticide.
In Jalandhar, you realise that for India to sustain job growth, industrial production and manufacture hold the key. A recent Cap Gemini report hinted that India might yet become a manufacturing hub of the world to compete with China. For that to happen, a thousand Jalandhars will need to boom.

Wednesday, February 13, 2008

pesticides are a clear & present danger



Consumers have won a major victory in the Supreme Court decision that makes it mandatory for cola firms to reveals the details of their contents. In particular the court’s ruling will go a long way in making public the exact amounts of pesticides in an aerated beverage. Given the fact that a large majority of consumers are children, the publication of information on labels will ensure that at least they become more aware of what they are consuming.
The court up held an earlier order of the Rajasthan high court which the cola majors wanted quashed. However the court has a given breather to the cola majors in not forcing any contempt of court proceedings. The cola majors had not carried such details on their labels following the earlier high court order.
The triumph for consumers however is to be seen in a context. The fact is that in India today everything from vegetables by the any the road side vendor, to milk available at the friendly neighborhood dairy is laced with pesticides. Ground water pollution too is a big worry.
That it took a court decision for this to be implemented rather than a state law is in it worrying. In India ever since the green revolution, Growth in food productivity has been accompanied by an enormous dose of pesticides. In India implementation of food and drugs administrations rules is notoriously lax. It is this that needs to be tightened. For water alone India has two laws one from 1974 that addresses water pollution and another from 1990 that address environment protection. However their implementation has been tardy
Urgent attention is needed to address larger issues of pollution. The yamuna in Delhi is the starkest example. While there is water treatment plants on the river the water has become so polluted now that even these are not enough to treat the water body of affluent. According to a TERI, and environment consultancy, a whopping 6000 million have been spent on the Yamnua alone - with no results to show in terms of controlling pollution. If this is the case with a major river one can only estimate the state of smaller water bodies and ground water in other parts of India.India must learn from China, where rampant industrialization has caused poisoning of as much as 40 % of its water bodies. It is all very well to single out high profile companies and make them accountable for pesticides in their wares - but without ensuring higher environment standards and compliance to laws already in place, the Indian consumer is doomed to leave in poisoned envir

hurriyat needs to get real


The meeting called by the Prime Minister Manmohan Singh, to discuss Kashmir with the separatist elements looks to be a non starter. The Huriyat conference has decided that it will not participate in the meeting. This is a setback for those who think that the situation in Kashmir has changed enough for at least a dialogue to commence. Neither the hardliners, backed by Gillani, nor the moderates under the Mirwaiz, have come forward for the proposed talks.
The Prime Minister had offered a broad range within which talks could take place. These included discussion on some form of self governance for the state. Earlier they were allowed to travel to Pakistan to meet with that country’s leadership and make the atmosphere more amiable. By flatly refusing even to come forward for a dialogue the separatists are simply being obstinate.

In their zeal to exclude themselves from the political process, the Huriyat has come to be seen as a part of the problem rather than a solution to the Kashmir issue. For one thing, they are not the elected representatives. For another, they have not come out with any politically realistic proposal of their own for India to consider.
For the separatist not participating in talks this be bad strategy. They risk irrelevance and may be overplaying their hand. There is a change in the mood, as far as Kashmir is concerned. India has much more self assurance in dealing with the Kashmir issue - and this has given the leadership a greater room for maneuver in policy making. While terror attacks continue, some of them on prestige targets, the army has clearly an upper handover the terrorists in the valley. There is an elected government in place with a mandate to improve governance. This government is doing decent better job of managing the state. With tourists returning, the economic situation has not been better in the valley for over two decades.
In the aftermath of the earthquake India did a far better job of providing relief. By contrast, in occupied Kashmir the relief operations were tardy at best. There is some goodwill on the ground for the government today in the valley.
The separatists need to come up with a credible roadmap and demonstrated willingness to negotiate. There time may well be running out as peace returns and the economy picks up. Kashmiris have a stake in peace, to uphold peace and make it permanent, the least the Huriyat can do is to start talking.

Friday, February 8, 2008

soft power india



India's soft power
An economic growth rate of nearly eight per cent, a robust military infrastructure and the nuclear weapon capability have come together to define India’s search for security and status in the emerging world order. However, little attention is paid to a completely different set of sources that can be leveraged by India to consolidate its place in the global scheme of things. This influence becomes visible, from the capability to nurture and leverage, as, in the words of Harvard political scientist Joseph Nye, "soft power". Soft power has many sources. It is derived from the openness and attractiveness of the cultural aspects of a country that hold an abiding appeal to the international community. It encompasses the allure of its political system, the spiritual foundations on which the country has based its founding ideas and the robustness of its popular culture. On all three counts, India is almost uniquely placed. Our ability to manage such plurality and mind boggling differences within a widespread and deep rooted democratic polity is of interest to the world. This appeal is enhanced by the fact that India is in a tough neighborhood. India has on its periphery, a non-democratic, nuclear-armed Islamic republic in Pakistan, and a totalitarian regime in China that has a particularly nasty human rights record — not to mention a rabid Bangladesh and a despotic Nepal.
Democracy is the master weapon in India’s soft culture arsenal. This is not just a vague notion of goodness but a very real tool in international affairs and of interest to like-minded powerful democracies like the USA and Japan. To nurture this power, India has already taken a step by participating in the UN Democracy Fund with a large role for itself. This should help the world in finding alternatives to despotism and look at strengthening democratic institutions from around the world. The second consideration of soft power, is in the spiritual ideas that inform a nation’s history. India can, and indeed does, lead the world in this. From interest in Japan and China in Buddhism, to India’s historic role as a soft power in places as far as Indonesia—the country is well placed to leverage the spiritual advantage. With Germany, we have historic roots of language and culture, while with the UK there is the colonial connection—and with America, it’s democracy. The consumer dimension of this spiritual power should not be underestimated. Every time a future leader of the outside world comes to India as a backpacker, or a star like Madonna takes up yoga, this soft power permeates their inner space of a foreign constituency. Such bonding is all the more powerful given its voluntary nature.
The third leg of the soft power triad is the power of our popular culture. The fact that Indian movies are now screened in places as diverse as Afghanistan, Egypt and Leicester Square is proof of India’s appeal to the world. Indian movies are shown in scores of countries and have an estimated market of US$2 billion. The fact that Pakistan refuses to allow Indian movies, is proof of the fear that closed societies have of soft power. India must leverage this advantage with the systematic aim of deepening and enlarging this constituency in Pakistan. These are the opportunities, but what is the reality? On the world scene India has failed to really put soft power into practice. The vibrancy of such assets as Indian food in Britain or yoga in the USA has developed largely by default and by the initiatives of the private sector rather than by a concerted diplomatic effort. Institutions such as the ICCR have understood the need to go beyond our ancient traditions and move into the present day and age of popular culture, but they need to do more. India has the enormous advantage of a wide spread—and increasingly affluent—diaspora. With the exception of China, the country has the world’s largest non-resident community. The role of this group of 20 million people in spreading India and what it stands for, cannot be underestimated. With overseas people of Indian origin, the country has an embedded advantage.
In places like Mauritius their political presence is significant. In the United States and in Europe, Indians are affluent and slowly moving into the political arena. In the Arab world, the Indian diaspora is the only plurality on offer. The triad of soft power thus gets a leg up through this incredibly powerful overseas community. As India makes its play in the global empire of ideas, it is discovering that it has a very good hand. When played in synch with the country’s emerging economic might and military capability, soft power could be an ace in our pack. It is both a multi billion dollar marketing opportunity, and in the context of countries like Pakistan, is a diplomatic tool of increasing utility which will pay huge dividends in the future.